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Music News

George Clooney just sold his Tequila firm for a nearly a billion dollars

George Clooney just sold his Tequila firm for a nearly a billion dollars
This isn’t a bitter story. This is a story going George Clooney: great actor, good director, great businessman. If you’re wondering what it takes to start up a company selling tequila, market it as high end drinks, and then sell that company for up to a billion dollars, the answer is George Clooney.
 
All of the above is true. Clooney started Casamigos (which as you’ve guessed, does mean house of friends), four years ago with several business partners, and it became a huge growth business selling costly booze. Now drinks giant Diageo has bought it for $700 million, with $300 more following if it does well. 
 
In between grinning like a man who just won the lottery, Clooney said “If you asked us four years ago if we had a $1bn company, I don’t think we would have said yes… This reflects Diageo’s belief in our company and our belief in Diageo. But we’re not going anywhere. We’ll still be very much a part of Casamigos. Starting with a shot tonight. Maybe two.” 

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